ABCs of Social Media for Businesses

Free social media training for businesses! I want to help your business strive on social media completely for free. Bring your phone and your questions.

This will be a 12 week class to help you create content, even if you have no idea where to start. This is mostly for beginners. Please see agenda below:

Week 1: Introduction to Content Creation

May 8th, 2023

• Before you get started

• Mindset

Week 2: Profile and Bio

May 15th, 2023

• What should my bio say?

• Links

• How to get customers to buy things or sign up for calls

Week 3: Studio and Equipment

May 22nd, 2023

• Can you post videos without a studio? Yes.

• DIY studios

• Content styles

• Microphones, tripods, etc.

Week 4: Content Ideas

June 5th, 2023

• Where to find ideas

• Different types of content

Week 5: Scripting

June 12th, 2023

• How to script

• Scripting for short-form video

• Scripting formula

• Ideas for hooks

Week 6: Filming

June 19th, 2023

• Best practices

• Filming in app

Week 7: Editing in CapCut

June 26th, 2023

• Upload clips

• Cuts

• Overlays

• Captions

• Thumbnail

• Exporting

Week 8: Posting and SEO

July 3rd, 2023

• Best practices

• How to find SEO keywords

Week 9: Putting it all together -- what to do now and dealing with negativity

July 10th, 2023

• Creating a community

Week 10: Editing Yourself vs. Hiring Out

July 17th, 2023

• Finding someone on Fiverr and Upwork

• Best practices

Week 11: Social Media Analytics

July 24th, 2023

• What’s working for you?

• How to look into your analytics

Week 12: Keep Going

July 31st, 2023

• Posting fatigue

• You have a community behind you

• Post what you can sustain

• Keep consistent for best results